Meet your 2012-2013 executive board!

Meet your President:
Hi! My name is Brooke Swilley and I am so honored and excited to be the new president of the FPRA Student Capital Chapter at Florida State. For those of you who don’t know me, there are three words to describe me: loud, genuine, and driven. These characteristics lead me to be a Public Relations major and I could not be happier. I look forward to engaging directly with each and every member of this chapter in the fall and making the next two semesters full of awesome memories and great connections. Everyone have an amazing summer and be safe!

Meet your Vice President:
Hi I’m Pamela Rothenberg and I am so excited to be a part of the 2012-2013 executive board team. As Vice President of FPRA, I expect to plan professional development trips that will meet three main goals. First, I want take you out of the classroom and into the work force, making you more familiar with the public relations field. The second goal is to better your understanding of the professional possibilities available to you. Thirdly, I want to make the trips more personal by giving you choices of agencies that all correspond to different niches. I know that participating on these trips has always been one of the most beneficial parts of FPRA and with the chapter’s preferences in mind, I plan to uphold those high expectations.

Meet your Professional Liaison:
Hi, I’m Morgan McCord and I am thrilled to be representing the FPRA Tallahassee Student Chapter as the professional liaison to the Capital Chapter. I’m looking forward to a great year and I can’t wait to hear your input for our activities next year. I look forward to strengthening our relationship with Capital Chapter and implementing a mentoring program between the two chapters. I’m also very excited about bringing in a range of public relations practitioners from a variety of disciplines to give our members a wider variety of specialization areas. I can’t wait to serve all of our members in the next year.

Meet your Secretary:
Hi, everyone! I’m Julia, and I’ll be your secretary this year. I’ve always relished the opportunity to meet like-minded students, and to meet local PR professionals through FPRA, but this year I’m really excited to expand our chapter. I look forward to meeting you all at meetings. Don’t be a stranger! Our exec. board is super friendly.

Meet your Treasurer:
Hi everyone! My name is Ali Darrow, I am from Ft. Lauderdale, FL. I am a Junior Public Relations major, Chinese minor. Currently, I intern at the Florida Association of Broadcasters, and this summer I will be interning at PR agency in NYC called Lippe Taylor. I was very involved in FPRA this past year, and I am so excited to be on exec as the 2012-2013 Treasurer. I am willing to put in the time and effort needed to make next year FPRA’s best yet!

Meet your Digital Coordinator:
Hi everyone! I’m Brianna and I am your new digital coordinator for next year! I am so excited to keep you all up to date on all things FPRA through Facebook, Twitter and the website! I look forward to meeting and working with you all in the fall! To better get to know me, follow me @briannabarnebee :)

FPRA 2011-2012 Video Recap

Meet the 2012-2013 Elections Candidates!

Brooke Swilley

Position: President
Bio: I am honored and privileged to be running for president of the Florida Public Relations Association at Florida State University. As the largest chapter in the state, I realize the amount of drive and dedication I will have to put forth in this position, but I also realize that what the current executive board is doing works. So my desire is simple: to develop upon what has already been built here at Florida State. I look forward to sharing my ideas more in depth on Election Day and proving to each and every one of you why you should vote for me as the 2012-2013 President of the FPRA Student Capital Chapter.

 

Pamela Rothenberg

Position: Vice President

Bio: Being voted as the Vice President of FPRA would be an absolute honor because it was this organization that confirmed my desire to be a public relations professional. The trips we take have tremendous potential to make an impact on your path as a college student, and I believe I have the necessary skills to plan worthwhile and memorable trips. Along with being organized and having the persistence to schedule visits with top brands and agencies, I will make it my top priority to seek out the opinions of all members before making definite arrangements. My ultimate wish is to plan what you wish to see.

 

Morgan McCord

Positions: Vice President, Professional Liaison

Bio: I am currently a junior majoring in Public Relations at Florida State. I have been involved with the FPRA Student Capital Chapter for a year, and already the organization has done so much for me.

I plan to run for the position of Vice President and Professional Liason. I believe in FPRA and the valuable connections it has the ability to make for its members. It was through FPRA that I received an offer to become an intern at Ron Sachs Communications, and then received a job offer from the Agency for Persons with Disabilities from the president of the state chapter.

As the Professional Liason for FPRA I will work with the Capital Chapter to create more networking opportunities for our members, including reinstating the mentor/mentee program that the Student Chapter used to have in conjunction with the Capital Chapter. I currently have a fantastic relationship with the incoming Capital Chapter president who is excited about working on my suggested programming. Being from Tallahassee, I have had the opportunity to make connections throughout the communications industry. I plan to use these connections to secure a wider variety of speakers, including lobbyists, state communication department heads, agencies, financial communication professionals and more.

As the Vice President of FPRA I want to work to improve the group experience while travelling to other cities. I plan to make events outside of visits more structured in order to better manage risk. When a student signs up to go on one of these professional development trips they expect all accompanying students to act accordingly. While travelling with FPRA, all students are on the trip are a reflection of not only our school and student chapter, but also the FPRA capital and state chapter. This means that our trips should be centered on the industry, not outside activities.

As Vice President I plan to work with our capital chapter to follow up on connections in other cities, so we can make the most of our trips. I want to add more agency visits and more corporate communications visits, as well as financial communication firms, healthcare practices, branding firms and other public relations practitioners. I would also like us to visit at least one research and advertising firm on each trip so that students can get exposed to a wide variety of prospective employment places. In this position I will bring my valuable relationships with international agencies to FPRA. I am currently well connected to many companies in both the Atlanta and Orlando areas. I have contacts from places like Porter Novelli, BBDO and Ketchum.

 

Ashley Gartner

Positions: Professional Liaison, Digital Coordinator

Bio: By joining FPRA this year, it opened my eyes not only to opportunities but life lessons that I will be able to carry with me until I reach my career goals and beyond.  I really want to get hands on experience, such as planning events for FPRA and communicating and keeping in close contact with local business throughout the community, in order for me to learn as much as possible about this service that many PR professionals offer in their businesses.  With great communication skills and an amazing eye for detail, I know I will be able to create the wonderful experience that I’ve been exposed to and share it with our current and new members.
As for running for Digital Coordinator, I am extremely active on almost all media social networks and would absolutely love to maintain and update the activity of FPRA throughout these websites so that anyone will be able to stay connected and informed no matter where they are.

 

Kati Griffith

Position: Secretary

Bio: I am an ever-learning, dedicated student. I am ultimately excited about the opportunity to be FPRA’s 2012-2013 Secretary. I’ve gained so much from this year that I feel I can use to make next year even better! I have creative ideas in my noggin and I’m always excited to hear about the opinions of my peers as well! J I am a fun, energetic person and I plan on reflecting that into next year’s FPRA events and meetings.

 

 

Julia Bonfim

Positions: Secretary, Digital Coordinator

Bio: Hello! My name is Julia Bomfim, and I’m a sophomore Media/Communication Studies major– but most importantly, a second year member of FPRA. Since the first semester of my freshman year, and through all the uncertainty of figuring out “what I wanted to do,” I’ve been able to rely upon FPRA and its exceptional members for professional development, and the advice that would push me further. I owe many of my successes, in large part, to FPRA. That’s why I’d like to give my time back to this association– so that another group of young professionals has the same great quality of membership that I’ve enjoyed thus far.

 

Ali Darrow

Positions: Secretary, Treasurer

Bio: I truly believe that FPRA helps its members to learn, network, and ultimately evolve into true PR professionals by the time they graduate.  My name is Ali Darrow I am a soon-to-be Junior, Public Relations major and Chinese minor.  I am very organized and have had experience as secretary of other organizations that I was previously involved in, so I am confident that I can get the job done.  I am really excited about working with the Executive Board to make next year FPRA’s best yet.  It would be an honor to serve as your FPRA secretary, and I look forward to working hard to ensure that everyone has as great of an experience as I have had in FPRA!

 

Amy Salinas

Positions: Secretary, Treasurer

Bio: FPRA has given me so much that I want to give back to the organization that has taught me so much in the past two years. Being part of the exec. boards means that you need to have the dedication to put all the work that needs to be put into the organization. To be secretary you need to be organize and have great timing since you are relaying all the information to the member from the professionals. You are the one that connects everyone together, being the middle man. This past year I have had the opportunity to become more involved with the organization; helping out in the marketing side of the chapter. I am responsible, determined, organized, motivated and I am willing to go lengths to a organization that has gone beyond my expectations to show me what this field really is. The treasure position takes the same characteristics as the secretary and I have them. Especially when it comes to handling money. Being organized is the key characteristics.

 

Brianna Barnebee

Position: Digital Coordinator

Bio: I am a sophomore public relations and international affairs major and have been an active member of FPRA since fall of my freshman year. I would like to be the digital coordinator because I have experience with social media that would be beneficial to keeping members informed in a timely manner. I also think being the digital coordinator would help me enhance my social media skills. I have grown a passion for social media through my internship with Victoria’s Secret PINK and my position as the Student United Way marketing chair during which I have managed several Facebook pages Twitter accounts. Go to facebook.com/vspinkfsu for an example of a page I admin. Follow me: @briannabarnebee. Thank you for your consideration!

 

 

Elections information

It’s that time of year again– FPRA Elections! The big day is Wednesday, April 12th, and we could not be more excited to find out who will run FPRA next year! Those who are interested in running may want to find out more information about the specific duties of each position. You can find those details below. Don’t forget to RSVP to the Facebook event and we will see you on April 12th!
FPRA Executive Board is truly a group effort. Each position is responsible for and has input in all FPRA events, trips, meeting ideas etc.
  • President- Oversees all positions, in charge of requesting meeting space and planning semester calendar. Oversees subcommittees (Trip, Marketing, ER for PR, etc.). In charge of all email communication and Powerpoint presentations for meetings. Assists with different aspects of all positions.
  • VP- Plans all aspects of out-of-town semester trips (reaching out to agencies, visit times, hotel, transportation, price, etc.), in-town agency visits and assists with additional event coordination
  • Professional Liaison- Responsible for reaching out and scheduling all speaking events, serves as liaison to Capital Chapter and is in direct contact with Professional Liaison. Plans one outside networking event per semester and any additional speaking engagements (ex: Branding Panel and Social Media Event)
  • Secretary- In charge of all membership paper work, creates meeting agendas, takes minutes for meeting recaps, prints off any materials including flyers, compiles internship book and assists with meeting Powerpoints.
  • Treasurer- In charge of budget, collecting and depositing dues, mailing dues check to state chapter and applying for SGA funds
  • Digital Coordinator- Responsible for all social media activity including Twitter, Facebook page, Facebook events, and blog. Actively utilizes all social media platforms (must be familiar with WordPress and have a strong interest in digital to apply).
Other responsibilities include, but are not limited to: Involvement fairs, Capital Chapter events, applying for Image Awards, etc.
If you plan on running, your intent to run is due April 2 via email to fprastudent@gmail.com including the following:
  • What position you plan on running for and your alternate position (if you chose to have an alternate, it must be in lower ranking than your first choice position)
  • A head shot (any photo will do)
  • A brief bio of why you want to run. Check out the blog to see last year’s candidate’s bios to get an idea:  http://www.fprastudent.com/2011/04/05/601/
You do not need to send us your speech, but all candidates will need to have a speech prepared that is two minutes or less on the day of elections.
Good luck!

Meet our Branding Panel panelists!

Our FPRA Student Chapter is proud to be hosting a panel of personal branding experts. As we’ve learned from numerous speakers, personal branding is an important job when pursuing internships, jobs and other opportunities. The goal of this event is for attendees to learn what steps they need to take to ensure that their own personal brand is in the best shape it can be in. This panel comprises of interview, social media, crisis communications and media relations experts. More details about the event can be found out our Facebook event, so be sure to RSVP!


Michelle Kelly, crisis communications panelist:

A Florida State University graduate, Michelle Kelly is currently a Group Supervisor in the public relations department at The Zimmerman Agency in Tallahassee. From handling a simultaneous 18-city launch of an international air service provider to managing crisis communications efforts for a Northwest Florida tourism bureau during the 2010 Deepwater Horizon oil spill, Michelle is also responsible for securing publicity on behalf of multiple luxury resort clients on both a national and local level, as well as negotiating targeted broadcast and co-brand promotions.

While managing eight clients throughout the U.S. and Caribbean, Michelle also actively participates in new business presentations and departmental projects.

 

Jay Schleuning, media relations panelist:

Jay Schleuning, APR (Accredited in Public Relations) is a strategic integrated communications consultant and owner of Authentic Reputations, LLC.  The consultancy provides public relations and marketing services to primarily small businesses, associations and non-profit organizations.  It also offers spokesperson training to companies and organizations.

The field of public relations is actually Jay’s second career.  He spent ten years working as a news anchor and investigative reporter.  Prior to opening his business, Jay worked as vice president of strategic communications and brand management at the Florida Chamber of Commerce, public relations manager at VISIT FLORIDA, and communications director at the American Heart Association.

Jay has a Bachelor of Science degree in Telecommunication (Broadcast News) from the College of Journalism and Communications at the University of Florida.  He is currently working on an executive Master of Science degree in Communications Management at the S.I. Newhouse School of Public Communications at Syracuse University.

 

Nate Long, social media panelist:

As VISIT FLORIDA’s Industry Relations Manager, Nate Long manages and implements VISIT FLORIDA’s communication strategy with Florida’s tourism industry and acts as a marketing consultant to VISIT FLORIDA’s more than 10,000 industry Partners, web affiliates and strategic alliances. His team is responsible for business development and tourism industry communications.

Nate serves as the Emerging Technology Chair on the Board of Directors for the Florida Public Relations Association Capital Chapter, where he was named 2011 Member of the Year. Furthermore, he was recently included in Betsy Decillis’ “Top 100 Most Influential Tourism Professionals on Twitter” alongside Peter Greenberg, Sheila Scarborough, Dave Serino, Christopher Elliott and Wendy Perrin. (@thePRGuy)

Nate also owns a DJ company called Amplify Entertainment, which recently received the 2012 WeddingWire Bride’s Choice award in Tallahassee and is rated in the top 5% of Wedding DJ companies in the nation. The company created the first-of-its-kind Hey DJ Mobile Request System, where event guests can submit song requests by mobile web app, tweet, text message or QR code.

 

Deneige Broom, interviewing panelist:

Originally from Orlando, Florida, Deneige Broom is a proud graduate of Florida State University where she majored in Communication with a minor in Spanish.

After graduating in 2008, Deneige moved to Spain where she worked as a teacher before beginning her journalism career. Her first reporting job was in Valdosta, Georgia with WCTV in 2009. The following year she was promoted to the position of Anchor/Reporter in Tallahassee, which she currently holds.

Deneige helps wake up the Big Bend area by anchoring the Good Morning Show Weekend Edition on Saturdays and Sundays.Three days a week she hits the streets to report on the latest happenings. During football season, she produces and hosts a sports show on Fox49.

 

See you on Wednesday!